Making it clear what the gains are is imperative. People will change their attitudes and behaviours but, you have to give them really good reasons to do so. I’ve found that running multi-discipline workshops for the SMEs has proven an effective method of encouraging information-sharing and the breaking down of those ‘pit-walls’.
Explaining to the teams what DevOps is and what it is supposed to achieve is the first part of the educational process. The second is what needs to be done. State specific, measurable objectives: Implement an organization structure that is ‘flat’. If we espouse horizontal scaling, why not horizontal organizations?